Questions Video Updated on
What do you need for a company video?
The short answer
Above all a story: what the video should show, and to whom.
Beyond that a place and a moment to film, and the consent of everyone who appears recognisably in view. Sander does the rest: direction, camera and edit, or the part of it you need. He makes company videos, product videos and video for social media, under his own name Sander Appel Media, and you commission it through Omnitour. If it is clear what you need, you sometimes hear what it costs in the call. Otherwise you hear it afterwards.
- Sander does direction, camera and edit, or part of it.
- Company video, product video and video for social media.
- Anyone recognisable in view gives consent in advance.
- If it is clear what you need, you sometimes hear what it costs in the call.
What you bring to the call
It starts with what the video should do: show who you are, explain a product, or announce something on social media.
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That decides the form, the length and where it is filmed. If you know who should watch and what they should know or do afterwards, the most important part is already on the table.
What Sander does
Direction, camera and edit. On one video he does all of it, on another a part: for Incontrol he did direction, camera and edit, for EURO-INDEX direction and camera, for tib&terra camera and edit.
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Every video on the site says what he did.
Sander makes imagery under his own name, Sander Appel Media. Through Omnitour you commission it, together with the rest if you want.
People in view
Anyone who appears recognisably in view gives consent for it in advance.
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With staff, make sure that saying no is really possible: between employer and employee there is a relationship of authority, and that makes consent less free than it seems. So ask in advance, and not on the day itself.
And the tour or the site with it
A video can also go inside a 360 tour, in the image itself: it plays and turns with it as you look around.
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And Ryan, the other half of Omnitour, builds websites and the systems behind them.
Sources
A few follow-up questions
What does a video cost?
That depends on what you need. If that is clear, you sometimes hear what it costs in the call. Otherwise you hear it afterwards.
Does Sander also take photos?
Yes. Sander makes imagery: photography, company videos and video for social media.
Where can I see more of Sander's work?
On the websites and video page, and on his own site. sanderappelmedia.nl.
Continue reading
- May people appear recognisably in a virtual tour? When you need consent for people in a virtual tour, why staff are a special case, what blurring solves, and what applies to imagery made with AI.
- What determines the price of a virtual tour? What determines the price of a 360 tour: viewpoints, shooting days, interaction and hosting. Plus the four questions that make prices from providers comparable.